Job Description

Join Our Team

At Structural Concepts, we’ve been crafting innovative refrigerated display cases from West Michigan since 1972, helping foodservice and retail businesses shine. As a Product Manager, you’ll take on a vital role, driving revenue growth and leading new product development with plenty of room to grow your career within our tight-knit, innovative team.

Why Join Us?

• Lead Revenue Growth : Develop strategies that boost profitability by targeting high-margin opportunities, directly impacting our bottom line.
• Innovate with Purpose : Spearhead new product development that aligns with our commitment to quality, sustainability, and market leadership.
• Step into Leadership : Take charge of a critical product line with the opportunity to grow into a senior leadership role in a dynamic, collaborative environment.
• Make a Difference : Join a company in Norton Shores, MI, where your work enhances customer experiences and shapes the future of global foodservice solutions.

Essential Job Responsibilities

• Develop and implement product strategies focused on revenue growth and high-margin NPD, aligning with Structural Concepts’ strategic vision.
• Lead NPD projects, ensuring stage-gate discipline, stakeholder alignment, and effective communication.
• Analyze and report on product line sales and margin performance. Benchmark competitive products and share insights with internal stakeholders.
• Develop forward-looking forecasts to inform annual sales plan. Facilitate and guide forecasting activities to connect the sales pipeline to the forecast.
• Gather and document competitive insights on product, positioning, and pricing. Recommend market-based pricing strategies to capture the value created for all parts of the value chain.
• Collaborate with peers in Engineering and Purchasing on NPD and margin enhancement projects.
• Support strategic sales opportunities by developing a deep knowledge of market segments, channel dynamics, and product offerings.
• Review warranty information and customer feedback to prioritize and drive product line maintenance projects.
• Define product sales support and training requirements to support direct selling efforts and our channel partners including reps, dealers, and consultants.
• Responsible for the financial health of product line including accountability for year-over-year margin growth.
• Manage product life cycle from discovery through launch, growth, maturity, decline, and obsolescence.
• Perform additional responsibilities as requested to achieve business objectives.

Qualifications:

• Bachelor’s in Marketing, Business or related field; MBA is a plus.
• 7+ years of product management experience with a proven track record of driving revenue growth and launching high-margin products.
• Strong financial acumen, including expertise in capital budgeting and margin analysis.
• Exceptional project management skills, with experience leading cross-functional teams.
• Advanced analytical skills for market research, competitive analysis, and forecasting.
• Excellent communication and presentation skills to influence and engage stakeholders.
• Proficient in Microsoft Office (Word, PowerPoint, Excel) and tech/database tools.
• Passion for innovation, sustainability, and delivering customer value.

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